One of the easiest mistakes we make is to lose sight of our target goals and audience. When we do this, the final product often centers around our own personal interests and preferences, instead of reinforcing the learner’s outcome. This can become a sort of "Goldilocks and the Three Bears" situation, where we try to hit a happy medium but too often jump to one extreme or the other. Unlike in the fairy tale, we aren’t trying to make the porridge the right temperature, the cha